Archives for Magic Coach

Survival and Prosperity, Part 3: The Gains of Winning, The Cost of Failure

In Part 1 of this series, I identified a gaping hole of opportunity for profitable motorcoach service – in countless corridors where intermediate-distance travel is provided only by commercial airlines. In earlier installments, I exposed the travesties of the commercial airline industry (Southwest Airlines excluded) which make travel of any distance by Today’s commercial airlines an expensive, inconvenient-at-best obstacle course (see I explored this sector’s corruption in great detail (see These factors render a mode-split from small- and medium-distance commercial airline flights to luxury motorcoach travel an extraordinary opportunity. All we need is the right vehicle, described in

Survival and Prosperity, Part 2: The Magic Coach

In Part 1 of this series, titled, Magic Corridors, I outlined a strategy by which the motorcoach industry could explode into moderate-length corridors otherwise dominated by commercial airlines. Arithmetically, this strategy would seem impossible to fail. But part of the ability to realize this expansion, and offer a wildly-beneficial alternative, lies in the adaptation of the Coach deployed in such a service. The paragraphs below outline the characteristics these vehicles will need. And it will summarize both a rationale and perspective for the modifications suggested. (Part 3 in this series will expand on these points.) Most interesting is that few